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Su Juan
2022-07-02 16:51  

Sujuan Associate Professor

Personal Information

Name:Sujuan

Gender:Female

Research Direction

Cultural marketing, advertising communication

Education Background

Master: Management,Guangdong University of Technology,1998-2001

Bachelor: Physics,Hunan Normal University,1991-1995

Training:School of Business, University of Central Lancashire,UK ,2014.9-2015.2.

University of Porthmouth,UK ,2018.9-2019.2

Work

Experience

2001-present:Marketing Department, Business school, Guangdong University of Foreign Studies

Academic Papers

1.Marketing Strategy and Tactics,Northern Economy

2.Investigation on China’s marketing research, Science & Technology Progress and Policy

3.Present Situation and Countermeasures of Information Development in Guangzhou, Research and Decision

4.The positioning theory and positioning strategy of higher education, South China Journal of Economics.

5.Research on the Theoretical Development of Traditional Culture Advertisement in China,Journalism & Communication

6.Marketing Strategy and Tactics,Northern Economy

Scientific Research Projects

World Tourism Geography,China Tourism Press,2021.5

dvertising Management,Publishing House of Electronics Industry, 2010

Courses Taught

Marketing, Advertising, Retail management, Advertising Ideas and Appreciation,World tourism geography

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