Educational Background |
2015/09-2019/06 Ph.D. Candidate, Faculty of Marketing, School of Management, Jinan University, Tutor: Professor Yang Defeng 2016/09-2017/08 Joint Ph.D., Faculty of Marketing, University of Toronto Rotman School of Management, Tutor: Professor Mengze Shi 2012/09-2015/06 Master, Faculty of Mathematics, College of Information Science and Technology, Jinan University 2008/09-2012/06 Bachelor, Faculty of Applied Mathematics, School of Mathematics and Statistics, Zhaoqing University |
Working Experience |
2019/10-2022/05 School of Management and Economics, Beijing Institute of Technology Postdoctoral Researcher 2022/06-now Faculty of Marketing, Business School, Guangdong University of Foreign Studies Lecturer |
Academic Papers |
[1] Wang Zhanqing, Yang Defeng, Ran Lun. Relationship Between Webrooming and Consumer Quality Expectations. Journal of Management Sciences in China, 2021, 24(1), 71-88. (Recognized As Class-A Major Publication by the Department of Science Management of National Natural Science Foundation of China) [2] Wang Zhanqing, Ran Lun, Yang Defeng*, Interplay between Quality Disclosure and Cross-Channel Free Riding. Electronic Commerce Research and Applications, 2021, 45(January-February), 1-6. (SSCI, Q2; SCI, Q1, IF=6.01) [3] Wang Zhanqing, Lu Yue, Ran Lun, Yang Defeng*. Multichannel Retailers’ Prominent Attribute and Product Positioning Strategies. International Journal of Retail & Distribution Management, 2022, Online, https://doi.org/10.1108/IJRDM-10-2020-0424(SSCI, Q3, IF=3.771). [4] Lu Yue, Wang Zhanqing, Yang Defeng*, Kakuda Nakaya. To be or not to be Equal: The Impact of Pride on Brand Associated with Dissociative Out-Group. Journal of Product & Brand Management, 2022, 31(1), 127-148. (SSCI, Q2, IF=4.355) |
Scientific Research Projects |
[1] National Natural Science Foundation Youth Fund, 72102015, The formation Mechanism of Consumer Showroom and Webrooming Behaviors and the Influence on Corporate Strategies from the Perspective of Loss Aversion, 2022.01-2024.12, Presider. |
