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Brief History of School of Business

The School of Business ofGDUFSenjoys a long history. Traced back to 1982, itwasan outgrowth of the Department of Business Management of the former Guangzhou Institute of Foreign Trade. In May, 2001, GDUFS approved of the establishment of the School of Management, which was later merged with the Graduate School of Business in 2014 to form the School of Business. Committed to a vision of growing into a top-tier internationalized business school with distinctive features and excellent quality,SOBaims to cultivate international business talents of high quality.

SOBoffers a First-level Doctoral Program of Applied Economics co-established with Economics and Management Division, GDUFS, 2 First-level Master’s Degree Programs of Business Administration and Management Science and Engineering, 3 Second-level Master’s Degree Programs of Business Management, TechnologicalEconomics and Management, and Tourism Management,plus 2 Professional Master’s Degree Programs in Master of Business Administration and Master of Applied Psychology.SOBalso offers 5 undergraduate programs of Business Administration, Marketing, Human Resources Management, Logistic Management and E-commerce, and has set up an International Innovation Class of Business Administration.

In 2013, the Business Administration discipline was listed as a provincial advantageous key discipline. In 2014,SOBwas selected as the innovation pilot area of Guangdong province on the talent training model of international innovation and business management. In 2015,SOBattained AMBA accreditation. In 2016,Business Ethics and Social Responsibilitywas awarded National High-quality Public Video Course. Also,SOBlaunched EPAS accreditation and received EFMD membership. In 2017, the School launched AACSB accreditation and obtained its membership,andalso initiated CAMEA accreditation and successfully obtained its accreditation qualification. In the same year, MBA program was awarded Outstanding and Distinct Program by Tencent. And the Business Administration discipline received the rating of B- in the fourth discipline assessment organized by Ministry of Education, with its subjects ranking top 30-40% in the whole nation. In 2018,The Design and Practice of “4+2”Training Model for Cultivating Global Business Talentswon the first prize in Teaching Achievement Award of Guangdong Province (Higher Education). And the Business Administration discipline was approved to be a key discipline of High-Level University Construction Plan of Guangdong Province. The year of 2018 also witnessed the success of AMBA re-accreditation, EPAS accreditation qualification, the awarding of“2018 Brand Value Business School”and the founding of Guangzhou Base of the Silk-Road Entrepreneurship Education Network in SOB.

In 2019,The Construction and Practice of International Certification-driven International Management Talent Training Modelwon the second prize of Guangdong Teaching Achievement Award (Higher Education); Business Management and Marketing majors have been selected into the National First-class Major Construction Sites as well as awarded“2019 Well-known Brand MBA Program”and the“2019 Most Distinctive MBA Program of Chinese Business Schools”; In 2020,SOBpassed the EPAS international certification and became the third business school in China to receive the certification; The Strategic Research Center of Transnational Merger and Acquisition and Innovation has beenapproved to build a key research base for humanities and social sciences inregular higher educationuniversities in Guangdong Province.

SOBcurrently has 96full-time teaching and administrative staff, among whom 72are full-time teachers with 22 professors, 29 associate professors,2Yunshan Outstanding Scholars,10Yunshan Youth Scholars and 4 international teachers.Over 70%of the faculty enjoys an overseas degree or education experience.SOBhas 3 Chief Experts from Yunshan Studio of GDUFS, 1 Yunshan Chair Professor and nearly 10 international teacherswithlong-term or short-termcontracts. Over 50 famous management experts, economists and entrepreneurs from home or abroad are involved as visiting professors or off-campus master supervisors.SOBstrives to build a faculty team with strong sense of innovation, great courage of practice, reasonable structure of education background and age, laying a solid teaching basis for constructing a first-class business school.

SOBhas 1 provincial research base for humanities and social sciences, 1 Research Center for Latin America Studies which is a regional and national research center registered in the Ministry of Education, 6 key research bases and teams for humanities and social sciences, and 1international cooperative research center(GDUFS-Massey University Sustainable Development and CSR Research Center). With enterprise internationalization as the key research direction of distinctive characteristics,SOBhas accomplished inspiring academic achievements. In recent years, over 100 high-qualitypapers have been published in authoritative domestic and foreign journals such asManagement WorldandTourism management; SOB has also launched more than 70 national and provincial projects. Moreover, teachers of SOB have published 90 monographs, textbooks or translated works. Morethan 30 consulting reports have been adopted by the government.

SOBactively promotes internationalization strategy. To date, it has established cooperative relationships with nearly 50 famous international universities and institutions like Arizona State University, University of Queensland, University of Lancaster, Grenoble Business School, University of Santo Tomas, and University of Ulsan. Cooperation areas cover joint research, teacher exchanges, student exchanges, double-degree programs for undergraduates and postgraduates, bachelor and master degree liaison, jointly hosting academic conferences and overseas study trips. There are about 200 visitsandexchanges between Chinese and foreign students each year.

SOBhas always attached great importance to the cultivation of students’innovation and entrepreneurship, practical application ability, thinking and communication ability. Students have won many national awards in various competitions at all levels. At the same time,SOBhas established the Silk-Road Entrepreneurship Education Network, Guangzhou Platform and the Entrepreneurship Incubation Base of the Guangdong Cross-border E-commerce Industry Association to vigorously promote the global entrepreneurship education under the background of the Belt and Road Initiative.

Graduatesfrom SOBare of high comprehensive qualities and strong competitiveness in employment. They are well received by employers, showing a high employment rate and a high-level employment. The employment rate has remained at 100% for years, andSOBhas been rated as an“advanced collective for employment”by GDUFS for many times. The graduates are employed in areas including foreign-funded enterprises (Nestle, Siemens, Coca-Cola, Procter&Gamble, Wrigley, the four major accounting firms, Standard Chartered Bank, etc.); state-owned enterprises (China Mobile, China Telecom, Sinopec, the four state-owned commercial banks, China Post, etc.) ; private enterprises (Baidu, Alibaba, Tencent, NetEase, Haier, Huawei, Country Garden, Midea, TCL, R&F Properties, etc.); government agencies (Ministry of Foreign Affairs, Xinhua News Agency, Commission for Discipline Inspection, Customs, Taxation Administration, Public Security Department, etc.). Foreign Universities that SOB graduates go to for further study include Columbia University, Carnegie Mellon University, Vanderbilt University, and University of London.SOBhas the qualifications of sending and receiving students without Unified National Graduate Entrance Examination, as well as recommends and accepts outstanding students to study for a master’s degree every year.

(Data sourced: up toJune, 2020)

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