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ZHANG Aiheng
2022-11-02 11:05  

Personal Information

Name: ZHANG Aiheng

Gender: Female

Native Place: Guangzhou, Guangdong province

Nationality: Han



Tourism and social development, tourism and cross-cultural

communication, language landscape

Courses Taught

Undergraduate courses: “Tourism and Community Sustainable Development”, “Thesis Writing and management Research Methods”, “Tourism Consumption Behavior”, “Cross-Cultural Business Communication”, “Principles of Marketing”

Master’s courses: “International Tourism Management”, “Tourism and Sustainable Community



Bachelor of Management: 2005.09 - 2009.07, Tourism Management, Sun Yat-Sen University,


Master of Arts: 2010.02 - 2011.03, Intercultural Communication, University of Sydney, Australia Management

Doctorate: 2012.09 - 2015.07, Tourism, Sun Yat-sen University, China

Research Publications

[1] Sun, J., & Zhang, A. (2015). Factors influencing the conclusion of transnational marriages in the context of mobility: A case study of Yangshuo county. Tourism Forum, 8(03):1-7.

[2] Sun, J., & Zhang, A. (2015). A study on the internal group of the host of a tourist destination from the perspective of ethnic group boundary theory——Taking Yangshuocounty as an example. Tourism Tribune, 30(06): 102-110.

[3] Zhang, A., & Sun, J. (2016). Progress in the study of intimacy in foreign tourism: sex, romance, and marriage. Tourism Forum, 9(05): 17-24.

[4] Zhang, A., & Sun, J. (2016). A study on the two-way cultural adaptation between foreign spouses and host communities in transnational marriages of Yangshuo county. Social Scientist, (08): 94-98.

[5] Zhang, A., & Sun, J. (2018). Factors of intermarriage in tourist destinations: A case study of Yangshuo county. Advances in Applied Sociology, 8(2): 152–173.

[6] Zhang, A., & Sun, J. (2019). Research progress of language landscape: The spatial practice of local subjects. Human Geography, 34(04):13-19.


[1] Zhang Aiheng presided over the Youth Project “The Local Construction of Multicultural Tourism Destinations from the Perspective of Language Landscape” supported by the National Natural Science Foundation of China (41601146) (finished)

[2] Zhang Aiheng is currently presiding over the 2019 general project of the “13th Five-Year Plan” for the development of philosophy and social sciences in Guangzhou, “Deepening the Research on Cultural Protection and Civilization Inheritance of Xiguan Community in Guangzhou: The Development Path of Community Tourism” (2019GZYB4(in progress)

Academic Title or Academic Part-time Job

Member of Guangdong Association of Young Scientists(GDAYS)

Contact Details

Office Address: 443B, Department Building, Guangdong University of Foreign Studies, Xiaoguwei University Town, Guangzhou, China

Office Email: zhangah@gdufs.edu.cn

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