Home  About Us  Programmes  Faculty & Research   International Cooperation  Accreditations  Students  Alumni  Resources 
 
Content  
 
QIU Aimei
2022-11-02 15:08  

   Personal Information

Name: QIU Aimei

Gender: Female

Native place: Chibi, Hubei Province

Nationality: Han

 

 

Research  

Orientation

Regional Brand, Consumer Behavior

Courses

Taught

Bachelor: Consumer Behavior, Marketing, Advertising

Education

Master: Master of Business Management, Kunming University of Science and Technology

Bachelor: Bachelor of Economics, Xi-Dian University.

Work

Experience

September 1999-July 2001, Xianning University

April 2004-December 2008, teacher of Department of Economy and Trade, Guangdong Finance and Economics College

January 2009-to date teacher of Business School of Guangdong University of Foreign Studies

Academic

Paper

QIU Aimei, Concept and Practice of the Teaching Model of “Dichotomizing Project”, Journal of Guangdong University of Foreign Studies, May 2016.

QIU Aimei, Application of Value Co-Creation Concept in Teaching Marketing, Education and Teaching Forum, March 2016.

QIU Aimei, Governance Essence of Regional Brands, Management Observer, November 2015.

QIU Aimei, Analysis on Influence of Regional Culture on Regional Brand Construction, Northern Economy and Trade, October 2015.

QIU Aimei, Interactive Development Path of Regional Brand and Corporate Brand, China Journal of Commerce, September 2015.  

QIU Aimei, The Formation and Maintenance of Cluster Brand from an Economic Perspective, Journal of Xianning University, September 2012.

QIU Aimei, Marketing Channel Optimization Based on Transaction Cost, Commercial Times, no.35, 2005.

   Research

Projects

Participated in Development Model and Competitiveness Research of Pearl River Delta Product Area, a major project of Key Research Base of Humanities and Social Science of the Ministry of Education, which is completed in April 2012.

Participated in Function Mechanism of Consumers’ Participating in Brand Co-Creation and Construction of Brand Co-Creation Platform (71372182) of the National Natural Science Foundation.

In charge of Regional Brand Governance Research from the Perspective of Public Goods, a university-level scientific research project in 2012.

Consultancy

Projects

Second prize of the Fourth Teaching Contest for Young Teachers of Guangdong University of Foreign Studies, 2015;

Third Prize of Teaching Excellence of Guangdong University of Foreign Studies, 2012;

Third Prize of Teaching Excellence of Guangdong University of Foreign Studies, 2015;

Contact  

Tel.: 020-39328097

E-mailqiuam123@gdufs.edu.cn

 

Close Window

Copyright© 2014-2022 Guangdong university of foreign studies.All Rights Reserved.